Educated AnimalsPet Services & Supplies in Leicester, Leicestershire

Business Details

Our training approach is based on the sound scientific principles of learning theory. This means that we aim to motivate and reinforce your pet when they perform the behaviours that we wish to see. By allowing animals to learn at their own pace and by gently guiding them, we encourage them to willingly participate so that training is something we do with them, rather than to them. This in turn allows pets to build confidence in themselves and trust in us.

Business Details
Highlights, Specialties & Features
  • Puppy Training
  • Dog Training
  • Puppy Home Visits
  • Pet Behaviour Consultation
Professional Associations, Trade Bodies & Certifications
  • MSc Clinical Animal Behaviour, University of Lincoln
  • Association of Pet Dog Trainers
  • Institute of Modern Dog Trainers
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Contact Details
97 Broadway Road
Leicester, Leicestershire
map & driving directions
Phone Number
07889 209619
Products & Services
Behaviour Consultation
Despite our best intentions, behaviour problems can develop and have a profound impact on both our own lives, and that of our pets. Problems are best addressed sooner rather than later, and I can provide you with effective help and support with your dog, cat or rabbit. By expertly assessing your pet's behavioural issues and designing a straight-forward treatment plan, we can start to address the problem straight away. I hold an MSc in Clinical Animal Behaviour, a Postgraduate Diploma in Applied Animal Behaviour and undertake frequent continued professional development to ensure that only the most up-to-date, evidence-based advice is offered.
One-to-One Dog Training
Class-based training is not always convenient for everyone, nor is it suitable for all dogs. Dogs who are very excited or worried by other dogs, people or new situations benefit from private training sessions where they can gradually learn to be more relaxed and confident. Dogs (and people) who are stressed cannot learn effectively, so one-to-one training both increases the ability to learn, and also maximises welfare by avoiding overly stressful situations.
Client Testimonials
Testimonial #1
I have just completed my 4 session one on one course with Jo and my 11 month old Dalmatian Hugo! Before Jo, I was having huge problems walking Hugo, getting him to behave and generally being the dog i hoped he would be. But the sessions with Jo have given us both confidence and great tips on how to be the best dog and owner we can both be. Instead of now 'Fearing the walking dread', I actually look forward to taking him out. Thank you Jo, you really have changed it all around for us! :) we will miss you, Hugo will for sure!
ByLaura Murphy
Testimonial #2
We Contacted Jo after finding Stanley at a boarding kennels which take in the odd stray. Unfortunately they do not assess their dogs and this made me wary about taking him home. Jo gave us some pointers on behaviour that may indicate certain problems and armed with this we had a second meeting. Even though we had instantly fallen in love with Stanley we needed to be sensible, Jo agreed to come to our home on the day we collected him and assess his behaviour around our children. Jo gave us lots of invaluable advice, probably the most important for us was how the children could identify warning signs for if Stanley became stressed or uncomfortable and should be left alone. Jo is so friendly and easy to relate to she gave us the confidence and support to give an unwanted dog a home. A big thank you from the Mcfadyen family.
ByGav McFadyen
Testimonial #3
Couldn't ask for more, an excellent trainer. Jo has helped us with a tricky situation and set us up really well to help my dog overcome a pretty intense fear. So good to see him return to his normal happy self. She is very flexible in her training, finding the best way to proceed to with each animal and works with the owner to find solutions which work for everyone. The training we've been doing is fairly simple but extremely effective. I wouldn't hesitate to recommend her to anyone.
BySarah Howard
Testimonial #4
Absolutely brilliant. The techniques that were given to us have helped out our pup no end. Jo's training has allowed us to feel more in control and have different options when our erratic puppy just wont settle. Life has been made alot easier both around the home and out and about.

11/10 - highly recommended!!!
ByAlexandra Johnson
Testimonial #5
Jo is an amazing trainer who has helped me get the best out of both my dogs, classes are always fun and my dogs don't realise they are working as they are having such a good time. I originally called Jo as I was having some behavioural issues with one of my dogs and with her help he is now in a class and doing brilliantly. Jo is fun, friendly and so knowledgeable I cant recommend her highly enough.
ByRebecca Harrison
Testimonial #6
Jo is knowledgeable, engaging and very helpful. She isn't phased by even the most challenging dog, and in fact we're hoping to take our bouncy pup to her training course for a third time because it's so good!!
ByFran Cousans
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07889 209619
Hours of Operation
Monday08:00 AM÷08:00 PM
Tuesday08:00 AM÷08:00 PM
Wednesday08:00 AM÷08:00 PM
Thursday08:00 AM÷08:00 PM
Friday08:00 AM÷08:00 PM
Saturday08:00 AM÷08:00 PM
Sunday08:00 AM÷08:00 PM
Business Representative
Jo Welch

Educated Animals is owned and run by Jo Welch who holds an MSc in Clinical Animal Behaviour as well as a Postgraduate Diploma in Applied Animal Behaviour (focusing on the prevention of behaviour problems in puppies) from the University of Lincoln. Jo is a member of several behavioural and training organisations including the Association of Pet Dog Trainers and the Institute of Modern Dog Trainers.

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